every.channel: sanitized baseline

evolution/proposals/ECP-0039-web-ia.md

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+# ECP-0039: Web Site IA (minimal, warm) and Shared Language
+
+Status: Draft
+
+## Problem
+
+We need a friendly public entry point that explains:
+
+- What every.channel is.
+- How to watch (link-first).
+- How to find streams (directory).
+- How to participate (run a node).
+
+The current UI is app-shaped. The repo has `apps/web/` but no actual site yet.
+
+## Decision
+
+Add a minimal static site in `apps/web/` (Dioxus + Trunk) with a clear information architecture:
+
+- Watch
+- Directory
+- Participate
+- About
+
+Use plain language consistent with the app:
+
+- "Watch a link"
+- "Nearby (same Wi-Fi)"
+- "Public (internet)"
+- "Directory"
+- "Sharing key"
+
+## Design Notes
+
+- Clean and minimal, but warm.
+- A subtle nod to old TV (very light scanlines / glow).
+- No protocol terms in user-facing copy.
+
+## Consequences
+
+- Provides a coherent landing page and language baseline for the app.
+- The site is static and does not attempt to play streams in-browser yet.
+
+## Follow-ups
+
+- Add an install section once we have stable releases.
+- Add a real directory browsing UI when the gateway story is ready.
+